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Maintaining Website Brilliance: EIS to the Rescue! EIS is here to make website maintenance feel like a breeze! Why Website Maintenance Matters Before we get into the nitty-gritty of how EIS can help you, let’s talk about why website maintenance is the unsung hero of the online world. Security Matters: Imagine your website is a shiny castle, and we’re the knights protecting it from digital dragons. Regular maintenance ensures that the drawbridge is secure, the moat is intact, and the trolls stay out. Speedy Gonzalez: Ever clicked away from a slow-loading website? Us too! A well-maintained site zips along, giving your users a speedy and delightful experience. Google’s Watchful Eye: Google loves a well-behaved website. The more you update and care for it, the more Google will love you back with higher rankings. Fresh Content: Stale content is a turn-off. Regular maintenance means your website stays fresh, attracting and retaining your audience. EIS to the Rescue: Here’s How We Roll! 1. Updates Galore! At EIS, we’re like the cool kids who always have the latest gadgets. We ensure your Content Management System (CMS), plugins, and themes are up to date, keeping your website safe and sound. No cyber cobwebs here! 2. Security Awesomeness Think of us as your website’s personal bodyguards. We set up firewalls, scan for malware, and perform security audits to keep your digital castle impenetrable. Safety first, always! 3. Need for Speed Nobody likes a slow website, right? Our tech wizards optimize your site for speed, ensuring it loads faster than you can say “EIS rocks!” 4. Content Magic From blog posts to product updates, we manage your content so you don’t have to. Fresh, engaging content? Check! 5. Tailored Solutions One size doesn’t fit all, and we get that. EIS offers custom maintenance plans that suit your unique needs, whether you need occasional updates or constant love and attention. 6. Super Support Got a question or stumbled upon a glitch? Our support team is here, cape and all, to swoop in and save the day. Your website will never feel alone again! Join the EIS Party! Maintaining your website shouldn’t be a chore. It should be an opportunity to shine online! With EIS, you can focus on your business, and we’ll handle the web wizardry. Ready to make website maintenance a fun and productive experience? Reach out to EIS today, and let’s turn your website into a star! 🌟 Your digital success is our jam, and we can’t wait to make it happen. Don’t wait around. Embrace the fun side of website maintenance with EIS, and let’s create digital magic together! Call (678) 457-7939 or contact us here.
There are a host of things from content to malware to browser upgrades and even links that need to be up to date if you want to get the most out of your investment. Unless you have your own IT department that includes experienced webmasters and coders, a website maintenance plan is a good alternative. Website maintenance is as important as car maintenance. You want to keep things up-to-date and running smoothly if you’re going to use it everyday, don’t you? And if people Soare using your site regularly why not keep in good working condition for them? The internet changes all the time and if you’re not updating your site you and your user’s can hit a bunch of road blocks in terms of experience which can have detrimental effects on your sales. One benefits of a maintenance plan is improving user experience. Improving your user’s experience can increase sales because these days performance is everything. If your user’s are getting slow loading pages or even that annoying 404 page when trying to search or buy your products and services it can definitely discourage them from continuing to buy from your business online. You don’t want to lose sales due to something as simple as a maintenance issue. Another important benefit of a maintenance plan is security. Security is incredibly important because thousands of websites are hacked each day. Website maintenance ensures your website and servers are updated and current with the best software and security out there can protect you and your consumers. Many times it is software updates that have holes in them which can be exploited unless you have someone who knows which updates to use and how to close holes when they do appear. Doing the updates yourself because you think you’ll save a few coins can really put you in a bind if you get hacked. That’s why hiring a professional to maintain your website updates and security updates may be better for you in the long run and is more cost effective. Plus, hiring a professional can ensure your site will be maintained from top to bottom even when you have a smaller issues. We all know that if we have to do it ourselves we are more likely to procrastinate in fixing the small things. Small problems and issues can be ignored but over time they add up. The end result can be in a steady loss of business or down time while you have to stop and fix the entire thing. Website maintenance professionals check on codes, review your tags, provide browser support and upgrades as well as handle proactive website bug fixes, all to help keep your site running smoothly which in turn helps you make money consistently without long downtimes. Ultimately, web maintenance is a necessary preventive to keep your site in good working order, safe, and running efficiently. The benefits of having a website maintenance plan often outweigh the costs by a wide margin because potential money lost from problems or affects both your business image and profit margin. In order to maintain your brand and your mission to your consumers online, investing in a maintenance plan will allow your user’s to feel to safe to do repeat business with you as well as tell their friends about your products and services which brings in new business. Call EIS Today and ask us about our maintenance plans. We work hard to keep your site performance at it it’s best so you don’t have to worry about losing customers or clients to website problems.
A well-maintained website attracts new customers and maintains the interests of existing customers. Call (678) 457-7939 or visit us online today at https://eis2022.wpenginepowered.com/services/website-maintenance/ #EIS #ElegantImageStudios
Your website is a living, breathing entity on the internet. Every update you make to your website once it is “live” on the internet plays a part in its interaction with visitors, customers, and the powerful search engines. However, a static website without updates of any kind may be viewed by search engines as a “dead” entity – with no life and nothing new to offer. By keeping your website updated by having a blog or new projects added, it offers search engines a haven for fresh content and sources of new information for their search requests. Simply put, if you update your website often with high-quality content, search engines will love you for it. Some other reasons why it’s important for your website to be updated frequently with fresh content… Fresh Content – Frequent Indexing Don’t confuse this phrase with the thinking that fresh content will give you higher indexing. That may not be the case. However, the more frequently you update your website with articles, downloads, and new web pages, the more frequently a search engine will stop by to visit your website. When search engines look at your site more frequently, you have the opportunity to achieve higher rankings based on the content you provide. Keep in mind, more content is not the key here, quality is. So, yes, it is a good idea to update frequently, but keep your content standards high. If you blast your page with a ton of low-quality articles stuffed with keywords, you are going to be penalized. Google Loves Frequent Updates By far, the most frequently used search engine is Google. As the king of all search engines, Google has a tremendous influence on webmasters and how websites are constructed. When Google expresses its love for websites that update frequently, this is a sure sign that you should add fresh content to your website as often as you can. Of course, you should not make unnecessary changes, additions, or postings every hour of every day. However, a site that is updated once a day, or at least two to three times a week, is considered a frequently updated site. The “Googlebot” that crawls the web is constantly searching for web pages that are new or updated and then adds the fresh content to the Google index. If you update your content often with reliable and valuable information, then you have a better chance of Google ranking your site higher with each update. More Content, More Keywords When you publish new content, you present yet more opportunities for your site to contain more keywords. Keywords are high on the algorithm chart for search engine indexing and ranking. Frequently added content, such as blog or article postings, allows you to optimize the article with pertinent keywords that can attract visitors to your site. For instance, if you run an insurance quote website and update four to five times a week with new articles, you can focus each article on a different aspect of insurance, such as “automobile liability insurance” or “universal life insurance.” Each time you add a new article, you incorporate valuable keywords that help a search engine recognize your website as a place searchers can visit for their specific insurance needs. Now, you have to remember that with the algorithm updates, Google does not base a ton of weight on how many keywords your website has. Google is looking at top quality content, rather than keyword-stuffed nonsense content when it indexes a site. Fresh Content Increases Your Authority Potential All webmasters strive to become the industry “authority” in Google’s eyes. The predominant strategy to becoming an authority site is by abiding by the SEO adage, “content is king.” The more informative, valuable content you can publish that pertains to your industry, the greater authority potential your website enjoys. In addition, if you review your competitors’ websites, you will quickly find that the authority sites in your industry have tens of thousands of pages indexed by Google, who also measures relevance by site saturation. The more valuable content you publish, the better your chances of becoming an authority site. Keep Your Audience Informed and Updated Another good reason to update your website with valuable content is to keep current subscribers updated, as well as provide necessary information for new visitors to convert to customers. By keeping your audience engaged, you develop long-term loyalty, which translates into returning traffic that adds tremendous value to your website. Regularly updating your website with fresh content will not only garner appreciation and loyalty from your visitors but will put you in good standings with the powerful Google. If a visitor finds your site and begins reading through your content and finds it is outdated, do you think they will stay or go? What would you do? I certainly would not order anything from someone who had an article from 2011 on their main page. I want to know the business is active, alive, worthy. If you do not have the time to maintain a blog make sure you give us a call today to discuss our special monthly blog or our monthly blog/social media package offer we have going on right now! Don’t lose rankings by not having fresh content on your site! Call us at (678) 457-7939 today Article from https://seositecheckup.com/articles/5-reasons-why-fresh-content-is-critical-for-your-website-and-seo
Check Your Links Few things look as amateur as links that are no longer relevant, or don’t work! Every so often, go back and click on every link on your website. Every. Single. One. If you link to outside sources of information, you need to check to make sure they’ve not been broken, removed, moved, or simply been eaten by some computer error. 2. Update Your Content Out-of-date content doesn’t look great. If you have a brochure site for a small business, and the prices are not often subject to change, it can be fine to mostly leave the content alone. But if you have any sort of blog, media feed, or what-have-you: keep it up to date. 3. Test on New Browsers and Devices When a new browser comes out, test your site. If your friend gets a new phone or tablet, ask to borrow it so you can test your site. A new version of JavaScript comes out? Test your site with it. Get a new TV that can browse the web? You get the idea, I’m sure. 4. Double Check All Javascript Interactions This is actually a big one. So many sites rely on JavaScript for basic functionality. Large swathes of content and even entire websites will stop working if their JavaScript stops working for any reason. 5. Double Check All Forms Forms can stop working for a variety of reasons. Whatever the reason, check the forms regularly, so you don’t lose business. 6. Update All Hacks and Workarounds Sometimes when others build websites they may use hacks. Workarounds. But browsers get updates, browser market saturation changes, and CSS gets updated too. Whenever you hear of any changes that might affect your site you should check to see if any of your workarounds are now obsolete. 7. Have a Backup Plan Have a plan for backing up your entire website. any decent web host should be handling backups for you. If not, contact us today. Article from: https://www.redinfographics.com/7-things-check-website-every-month/
