The field of law is very saturated and competitive. It is essential for a law firm to have a professional website that is well-designed and developed properly. A professional website will help set you up as an expert in your practice and help you stand out from your competition. It will also help present a professional image of your law firm. A professional website is an important component of any law firm’s marketing. With a professional website, a law firm can establish credibility, gain trust and increase the number of conversions from visitors.
Areas of practice, testimonials, attorney bios, and blog posts are all must-haves on your firm’s website. Your law firm’s website should have intuitive navigation. It should be easy to access information about your law firm on sites like Avvo and Google. Another important element to have on your firm’s website is a list of your achievements. This will establish your credibility and let potential clients know that you can win their case.
Keep in mind that more people today use their mobile phones to visit websites. If speed is important when it comes to keeping your visitors interest, make sure your site design is well-optimized for fast loading. If a visitor has to wait too long for a page to load, they will become frustrated and look for another law firm’s website.
Another important element that a law firm should have on its website is a section for FAQs. FAQs are very useful and can help cut down on unnecessary phone traffic.
At EIS, we specialize in creating law firm websites that convey the professional nature of your business while also adding unique elements through dynamic design that capture what makes you unique. Call us today (678) 457-7939.