So you run a small business, everything is ticking along ok, so you don’t think you need a business website?
Social media advertising has been under attack the past few months (years) and for good reason – the “controls” placed on brands and developers have been lax at best and the most rogue among them have capitalized upon this “hands-off” attitude and approach – and you certainly can’t blame them.
Why engage and invest in the practice of content planning, content development, content marketing/distribution and content analysis? What are you going to get out of it?
How to Turn a $500 Budget Into a Successful Facebook Ad Campaign When done right, Facebook can be a key tool in promoting your small business—even on a limited budget. With new updates on a nearly daily basis, it can be overwhelming trying to take advantage of all the features Facebook offers. Through its Ads […]
As you dive into the world of digital marketing, you’ll likely encounter a whole new vocabulary and set of concepts. If you haven’t already, you’re bound to have questions about how landing pages fit into your digital marketing strategy. Developing a landing page sounds like a simple task, and it can be, but it’s vitally important to […]
Website design is a versatile and ever-changing field. Website designers must keep up with industry news, brush up on their skills, and evolve their style to execute the latest design trends.
Social media marketing refers to the process of gaining traffic or attention through social media sites.
A new website should be an opportunity to improve SEO, conversion rates and digital marketing as a whole. Unfortunately, it can also be an invitation for disaster — if the right steps aren’t taken to ensure a smooth transition from old website to new, you can damage the SEO equity your site has worked hard […]
SEO mistakes can be devastating to a website’s placement in the SERPs (Search Engine Results Pages). Whether you have a new website or you have had your site up for a long time, this article is for you.
Not keeping track of your website’s metrics, or doing it but not taking action based on what you find, is more or less equal to walking around in pitch darkness hoping to somehow reach your destination: both are possible but highly unlikely.