Don’t underestimate the importance of enewsletters! A regular monthly enewsletter has many outstanding benefits. It is a great way to communicate with clients, employees, vendors using a very effective medium that contains information which is usually very timely and up-to-date. With enewsletters, you can keep your audience up-to-date on current events, news and what’s happening […]
Registering a domain is the first step in building and managing a web site, and it plays a pivotal role in the site’s success. There are many factors to consider during he registration process, leaving many people confused about the simplest options. Business and private domain registration are two prominent features offered by registrars during […]
It’s a lot easier to prioritize anything if you come up with a list. When it comes to your business it’s better to be safe than sorry when you have certain goals you are trying to achieve and if you are a small business owner, chances are that having a digital marketing strategy will help […]
Social Media Marketing can really help you increase the flow of traffic to your business. One way it does this is though target marketing by targeting ideal buyers, customers, clients or patients, which allows you to drive more relevant traffic to your business. Not to mention that many people will perform searches at social media sites […]
Most companies today spend a good portion of time and resources marketing to consumers. There are basic strategies that nearly every good marketer uses, such as ensuring they have a solid call to action buttons and that they know their target audience. Unfortunately, a mere 22 percent of companies say they’re happy with their conversion rates. If […]
We’ve all heard the old cliche – less is more. But, is it really true? When it comes to web design, the answer is yes. Simple website design offers benefits that more complex websites can’t match. While you may like the look of elaborate designs, when designing for function simplicity will win out every time. Digital marketing expert Neil Patel points out: […]
Check Your Links Few things look as amateur as links that are no longer relevant, or don’t work! Every so often, go back and click on every link on your website. Every. Single. One. If you link to outside sources of information, you need to check to make sure they’ve not been broken, removed, moved, […]
Are you just getting started with a social media strategy for your business? Not sure what you should be posting about in order to generate followers and engagement?
So you run a small business, everything is ticking along ok, so you don’t think you need a business website?
How to Turn a $500 Budget Into a Successful Facebook Ad Campaign When done right, Facebook can be a key tool in promoting your small business—even on a limited budget. With new updates on a nearly daily basis, it can be overwhelming trying to take advantage of all the features Facebook offers. Through its Ads […]
